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  • February 14, 2025
Machtkampf in winter sports: a million offer and his next sport

Machtkampf in winter sports: a million offer and his next sport

The ski and snowboard world association has attracted an investor of more than 400 million euros – and the offer is as good as it gets. Features and prominent athletes respond with a brand letter, the power camp in winter sports is heading for a kick-off.

On November 30, Johan Eliasch, the chairman of the Ski and Snowboard World Association Fis, and one of the little Zirkel of the winter sports family, flattered a highly interested Schreiben zu. “Sterke vertraulich” is printed in the Dachzeile, the copy can use a code name from an agent operation such as: “Project Snow”.